Typography

Typography plays an important role in establishing and reinforcing our brand. Our typographic identity reflects NC State’s place as a bold, forward-thinking institution.

Our Primary Typeface

NC State’s primary typeface is Univers. Univers is a broad family, and University Communications has obtained site licenses for many of the faces within the font family.

Red letters in page

The broad Univers family is highly legible.

Univers 45 Light


NC State traffic researchers came to the Hunt Library with a problem: How do you help blind pedestrians navigate a hectic roundabout? In a matter of days, they used a 3-D printer to build a solution — a tactile map that can teach the visually impaired to cross safely.

Univers 45 Light Oblique


NC State traffic researchers came to the Hunt Library with a problem: How do you help blind pedestrians navigate a hectic roundabout? In a matter of days, they used a 3-D printer to build a solution — a tactile map that can teach the visually impaired to cross safely.

Univers 47 Light Condensed


NC State traffic researchers came to the Hunt Library with a problem: How do you help blind pedestrians navigate a hectic roundabout? In a matter of days, they used a 3-D printer to build a solution — a tactile map that can teach the visually impaired to cross safely.

Univers 47 Light Condensed Oblique


NC State traffic researchers came to the Hunt Library with a problem: How do you help blind pedestrians navigate a hectic roundabout? In a matter of days, they used a 3-D printer to build a solution — a tactile map that can teach the visually impaired to cross safely.

Univers 55 Roman


NC State traffic researchers came to the Hunt Library with a problem: How do you help blind pedestrians navigate a hectic roundabout? In a matter of days, they used a 3-D printer to build a solution — a tactile map that can teach the visually impaired to cross safely.

Univers 55 Oblique


NC State traffic researchers came to the Hunt Library with a problem: How do you help blind pedestrians navigate a hectic roundabout? In a matter of days, they used a 3-D printer to build a solution — a tactile map that can teach the visually impaired to cross safely.

Univers 55 Bold

NC State traffic researchers came to the Hunt Library with a problem: How do you help blind pedestrians navigate a hectic roundabout? In a matter of days, they used a 3-D printer to build a solution — a tactile map that can teach the visually impaired to cross safely.

Univers 55 Bold Oblique

NC State traffic researchers came to the Hunt Library with a problem: How do you help blind pedestrians navigate a hectic roundabout? In a matter of days, they used a 3-D printer to build a solution — a tactile map that can teach the visually impaired to cross safely.

Univers 57 Condensed

NC State traffic researchers came to the Hunt Library with a problem: How do you help blind pedestrians navigate a hectic roundabout? In a matter of days, they used a 3-D printer to build a solution — a tactile map that can teach the visually impaired to cross safely.

Univers 57 Condensed Oblique

NC State traffic researchers came to the Hunt Library with a problem: How do you help blind pedestrians navigate a hectic roundabout? In a matter of days, they used a 3-D printer to build a solution — a tactile map that can teach the visually impaired to cross safely.

Univers 67 Bold Condensed

NC State traffic researchers came to the Hunt Library with a problem: How do you help blind pedestrians navigate a hectic roundabout? In a matter of days, they used a 3-D printer to build a solution — a tactile map that can teach the visually impaired to cross safely.

Univers 67 Bold Condensed Oblique

NC State traffic researchers came to the Hunt Library with a problem: How do you help blind pedestrians navigate a hectic roundabout? In a matter of days, they used a 3-D printer to build a solution — a tactile map that can teach the visually impaired to cross safely.

Proportionally scaled type

Do make sure the type is scaled proportionally to eliminate any distortions when sizing up and down.

Unproportionally scaled type

Don’t stretch or squeeze the type unproportionally.

Improper fonts

Don’t use any extended or ultracondensed versions of Univers.

Font Licensing

A limited number of licenses for Univers are available, free of charge, to professional communicators across campus who agree to use them within brand parameters. If you’re interested in receiving a license, contact the brand administrators.

Web Fonts

Use Web fonts on all official NC State websites. They’re available, free of charge, through the University Communications license. Get what you need to use Web fonts from the assets page.

Type Guidelines

We’ve put together some basic recommendations that can better align your use of type with the NC State brand.

Screen grab of available fonts

Some of our default Web styles, which are available in our NC State Bootstrap flavor.

Photo of print materials

Use no more than two or three type styles and a limited number of type sizes.

Photo of iPad with NC State website

For body text in print, use light weights (8.5 pt+ font size and a 130% or 160% leading proportion). For body text on the Web, use roman weights (14 px+ font size and a 130% or 160% line-height proportion).

Left and right aligned copy

Do keep copy blocks left- or right-aligned.

Force justified copy

Don’t force-justify copy blocks.

All upcase copy

Don’t set body copy in all uppercase letters.

Magazine featuring Glypha typeface

Working With Type

When you have longer amounts of body copy, use elements such as lead paragraphs and pull quotes to add visual breaks.

Additionally, you can use our secondary type family, Glypha, to create hierarchy. Use Glypha sparingly, in call-outs, subheaders, pull quotes, and photo captions — never as body text or headlines.

Type Over Images

Only use type over an image if it is completely legible without altering the type or the image.

Timelapsed photo of the Belltower at night

Do make sure type on the photo is legible without altering either of the elements.

Illegible writing on photo of the Belltower

Don’t put light type on a light photo. It is not easily legible.

Photo of the Belltower with embelishements

Don’t use embellishments such as drop shadows and selective photo darkening. These elements are off brand.

Substitute Font

Our primary substitute typeface is Arial. Arial is acceptable for use in presentations, HTML emails, native apps, and in Word documents that cannot be distributed as PDFs.

Full lecture hall with presenter

We have PowerPoint and Word templates available for download.

Why We Have a Substitute Font

There are platforms that will not support Univers font files — HTML emails and mobile apps, for example. In these cases, Arial should be used.

Additional Typefaces

There are two additional typefaces for use in specific cases — one for special event usage, and one for student and alumni spirit events only.

Riddick Engineering Laboratories building

Riddick Engineering Laboratories uses Neutraface on its signage.

Special invitation

Neutraface is appropriate for special events and limited architectural purposes, at University Communications’ discretion.

T-shirt for spirit event

United Serif can be used for spirit events — nonacademic or athletic events and promotions that evoke pride or nostalgia for the university. Contact the brand administrators with questions about using United Serif.